Beginner’s Guide to Facebook & Instagram Marketing

Welcome to the “Ultimate Guide to Marketing on Facebook & Instagram for Beginners.” This comprehensive training course is designed to equip you with the essential knowledge and tools to maximise your marketing efforts on two of the most powerful social media platforms: Facebook and Instagram.

Course Objectives:

• Understand how to set up and manage your Facebook and Instagram business accounts.
• Learn to create effective advertising campaigns using Facebook Ads Manager and Meta Business Suite.
• Master the art of audience targeting and demographic analysis to reach your ideal customers.
• Explore funnel marketing strategies that drive engagement and conversions.
• Gain insights into optimising your ad creatives, copy, and budget to improve return on investment (ROI).
• Discover how to track and measure the success of your campaigns using conversion tracking and data analysis tools.

Support & Consultation: After completing the training, you will receive three 1-hour consultation calls with our marketing experts to address any questions or challenges you may encounter.